Working together on
microfinance and microinsurance
microfinance and microinsurance
Ndeye is not working alone. Together with her family and other female artisans, she produces her range of handcrafted products. This collaboration is the driving force behind her two shops in Dakar, one located at the Dior Market and the other in the Cité, as well as her online sales through TikTok. Her products appeal to a wide audience, ranging from local customers to international visitors, and even museums and companies.
The microfinance institution U-IMCEC supports Ndeye in her growth as an entrepreneur. It provides her with access to financial resources, training opportunities, including courses on online sales, and helps her reach new customers and partners. This support enables her to further expand her business activities.
For Ndeye, her work represents economic stability and future prospects. The income she generates allows her to support her family, pay her employees, and continue investing in her business. Step by step, she is building an enterprise that not only improves her own life but also creates opportunities and strengthens the lives of those around her.
